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Welcome to CASE District III

Bring Your "A" Game -
February 19-22

We're back in Atlanta this year and we're bringing our "A game!" We had a great joint conference with District IV last year in New Orleans, but this year, we've got an even more ambitious conference planned. Our host hotel is the Omni at CNN Center right in the center of the action in downtown Atlanta. Be sure to check out what's new in Atlanta, the fabulous facility and the great line up of speakers and events we have in store for you. Get your calendar out and mark February 19-22, 2012. Early bird registration ends February 1, 2012.

Top Keynoters

You'll be informed, intrigued, and inspired as you hear Tom Hayes talk about why branding is important for all of us, Julian Bond share his experiences of affecting change, Andy Goodman explain why a good story is always the best approach, and James Shepherd and his amazing work at the renown Shepherd Center.

Preconferences Highlight CASE Conference

If you haven't made plans to join us in Atlanta for the Case District III conference in February, now is the time to do so!

And, don't miss out on our pre-conference offerings this year. Come a day early and join with your colleagues for one of these intensive day-long workshops:

  • Are you new to higher education advancement? New2CASE will focus on all the tools you need to get your advancement career jump started. If you are a fresh college grad, or just new to the advancement profession, you will pick up valuable tips and tricks to get all you can out of your profession and the conference.
  • Are you a key decision maker in Philanthropy, Alumni, Advancement Services, or Marketing & Communications?? Key Decision Makers will include frank and honest discussions about the future of advancement in higher education and independent schools and promises to be a worthy investment of time and resources.
  • Want to learn how to develop and implement an integrated marketing plan for your institution? Integrated Marketing and Communications will offer a day focused on providing you the tools you need to develop and implement an integrated marketing plan at your institution.
  • Looking for some guidance in your work with a community college? The Community College track will focus on the unique challenges and opportunities of working in a community college setting.

Join us on Sunday, February 19, from 8:30-4:30 as we kick-start the 2012 Conference with outstanding speakers, informative discussions, networking, and practical education that will add to excellence within your office. Attendees also receive a continental breakfast and lunch. The additional fee for Pre-Conferences is posted on the registration page.

Must Reads

Here are some articles and books that you should have on your reading list according to members:

  • UnMarketing: Stop Marketing and Start Engaging by Scott Stratten. This book is a fresh approach to connecting with people. It covers email, web sites, blogs, events, trade shows, networking events and social tools LinkedIn, Twitter and Facebook. It's a fast read and chock full of information. Recommended by Greg Carroll
  • Special Events: Planning for Success by April Harris. Special events can draw your audiences close to your organization-or turn them away. The messages they send can be more powerful than your slickest publication. Recommended by Tina Kauffmann.

Share your "Must Reads" by emailing gcarroll@stetson.edu.